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Holding Group Launches ‘Be Creative’ Initiative to Transform Waste into Innovation

As part of its social responsibility efforts and in honor of World Creativity and Innovation Day, Salem Balhamer Holding Group rolled out the ‘Be Creative’ Initiative in cooperation with specialized partners. Focusing on innovation and sustainability, the initiative engages children in interactive workshops where used materials are transformed into useful items, cultivating creativity, practical skills, and empowering the next generation to support a sustainable community.